We're excited to share something new for 2025 that will make planning your race with Run the East even easier! Planning a race involves so many moving parts, and we know how easy it can be for tasks to slip through the cracks. That’s why we’ve created the Race Ready...

As 2024 comes to a close, we’re excited to share some key insights from the 150+ races we timed this year, involving over 37,000 participants. Average race size: The average size of events we timed grew slightly—by 3%—from 2023 to 2024, based on actual participant...

Why have groups? Put simply- adding a group component to your race will help attract more runners! When a team component was offered, 31% of participants joined a team (from the Runsignup 2023 Race Trends report) and that number has been steady over the past 5 years....

Years ago, we were helping with a race that wanted to charge an abnormally high entry fee, despite our advice against it. As you might imagine, they had a much lower turnout than what they had hoped. This could have been averted by making a better decision about...